December 9, 2022
Cointree Designates Jess Renden As The Company’s New CEO

The Melbourne-based cryptocurrency exchange, Cointree, has designated Jess Renden as its new Chief Executive Officer (CEO), making her the first female to hold that position. She will be the successor of co-founder and former Chief Executive Officer (CEO), Shane Stevenson. The move made by the company comes when the Financial Technology or FinTech sector struggles with gender diversity. 

Jess Renden joined the crypto exchange company around 5 years ago, i.e. in the year 2017, this was after having an outstanding career journey working at Self Managed Super Fund, or SMSF, and BGL Corporate Solutions. 

On getting the position, Jess Renden made a statement saying that ever since she started working at Cointree, in the year 2017, she has absolutely enjoyed the experience. Jess further stated that the FinTech sector is always evolving, and that they have begun to see only a fraction of what is possible. 

Even though the industry has had immense growth over the years, a larger percentage of the roles as founders, employees, as well as investors have historically been played by men. However, according to Jess Renden, it won’t remain the same since there is an increasing number of women who are joining the field.

Jess Renden will be starting her new position in the midst of a difficult period for the cryptocurrency industry. In the second quarter (Q2) of the year 2022, Bitcoin (BTC) witnessed its largest quarterly loss in over a decade, losing almost 58% of what it’s worth.

The new CEO has a goal to accomplish at Cointree, which is to make it simpler for individuals in carrying out the purchase and sale functions of cryptocurrencies. Furthermore, she wants to make people become more aware and knowledgeable about blockchain technology, as well as the advantages it holds. 

Cointree was founded in the year 2013, headquartered in Melbourne, Victoria, providing simple, quick, and secure services. People are able to purchase, sell, and trade with Bitcoin as well as other digital currencies with the help of Cointree. The company is among Australia’s leading and most reliable exchanges thanks to the less fees they charge, and also deal with more than 170 different cryptocurrencies.

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